IsIt
Fact Verifying Software On Display At Israel INFO 2010

By
Herb Brandon
Israel News Agency
Jerusalem
---- May 1, 2010
. IsIt software, the first Internet browser
based fact checking solution, will be on display at Israel INFO
2010, May 3-5 at the Tel Aviv Hilton.
"IsIt
software won first place prize at the Israel Startup Weekend
in November 2009," says IsIt Senior Vice President of Marketing
Joel Leyden. "Judges from Google, IBM, SUN and other leaders
in the high tech world gave us their vote of approval."
The iSiT?
team recognized a critical flaw and demand in the online information
highway - that a reliable solution with the ability to check facts
in real time was missing on the Web. In response, the team which
created the slogan 'Credibility in a Click', developed a realtime
software solution - a quick and easy way to verify the credibility
of facts that we read on Websites, blogs and even in our email.
"Our
highly creative team demonstrated that we have the proven skills
to build software that can scan any information on the Internet
and provide a reliable measurement ranking as to its credibility.
The IsIt team consists of seasoned and professional pioneers in
IT, software, branding, legal, digital PR and marketing. Our software
represents something truly wonderful and critically needed by
business, finance, INTEL, consumers, law enforcement, journalists
and academia."
Teldan Information
Systems, Israel's leading supplier of scientific, technological
and business information, will host Prof. Daniel Hershkowitz,
Israel's Minister of Science and Technology at the "Israel
Info 2010" Annual Conference and Exhibition. The Israel
INFO event will be celebrating its 25th anniversary.
The conference
is the most prestigious annual event in the information industry
and hosts dozens of professional seminars, attended by leading
local and international lecturers. Last year the Israel INFO conference
was attended by more than 1,600 professionals.
The "Israel
Info 2010" Conference and Exhibition will provide a wide
variety of unique and innovative seminars exposing participants
to new products, technologies and tools. The event is held with
the participation of Israel's universities, public and private
colleges as well as leading high-tech companies and startups.
Among the
seminars and presentation to be held at Israel Info 2010 are mobile
platforms - content and information on mobile devices, i.e.- cellular
phones, the required technologies and the social implications.
Knowledge
management in the medical sector - solutions and tools for managing
knowledge and information as implemented in Israel's HMOs (Clalit
and Maccabi Health Services).
Personalization
of Knowledge - Web 2.0 and 3.0 techniques for tailoring content
to individual preferences, based on the users' activities on the
web, in social networks, with smartphones and offering appropriate
recommendations.
Social networks
- the various types of social networks including Facebook, YouTube,
Twitter, LinkedIn, Yahoo and Google groups, searching information,
moving from information to knowledge and the databases behind
these networks. A special presentation will be provided on: "Saving
Lives Using Social Media".
Participating
organizations will include: Google Israel, Yahoo Israel, IBM,
STKI, the Israel Internet Society, Israel Defense Forces (IDF),
Maccabi Health Services, Clalit Health Services, Israel Museum,
Dead Sea Works, Elbit El-Op, Bynet Software Systems, Delta, Israel
Archives and Information Association, the Yad Vashem Library,
Keren Kayemet LeIsrael, Reuters Israel, Hebrew University in Jerusalem,
Tel Aviv University, Haifa University, Bar Ilan University, Ben
Gurion University of the Negev, Open University, Weizmann Institute
of Science, the National Library, Interdisciplinary Center (IDC)
Herzliya, Mofet Institute, Holon Mediatheque Library, IsIt Software
and the Leyden Internet Marketing, SEO and Digital Pr Group.
The
Israel News Agency,
which is accredited by Israel Government Press Office, was the
first on line news organization in Israel. The INA reaches up
to 60 million readers through Google News and Internet social
networking channels such as Facebook, Twitter and YouTube from
New York, London, Moscow and Paris to Toronto, Los Angeles, China
and India. Leyden is presently launching the United
States News Agency using the INA as a successful working model.
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